Toyota Express Maintenance: OLVs

What’s scarier than the coffee in the auto shop waiting room? Knowing you’ll be waiting there long enough to need a cup. Toyota came to us asking for help promoting the benefits of their express maintenance services, so we came up with a few fun videos to get owners interested in scheduling an appointment at a local dealer.

 

Toyota Express Maintenance: eCRM content

Some reminders can be great - like taco night or a movie date - but getting your car serviced? Snooze. Toyota asked us to help make their service reminder emails a little brighter, so we created animated videos based on everyday insights to try and tap into their mindset and get them to book an appointment.