OPI X Hello Kitty — Grazina Snipas

OPI x Hello Kitty: Holiday 2019

OPI and Hello Kitty have a lot in common - we both love to have fun, be cute, and spread joy! So, we decided to really celebrate all that is sweet and glittery by bringing the world of hello kitty IRL and mixing the fun of fantasy with our color-filled reality. The resulting story spanned packaging, print, displays, and digital.

Instagram + Facebook Content Promoting the new Shades

Digital assets for ecom, .com, and social

OPI Hello Kitty PIckup Shoot 06-24-19 - -A Hush of Blush (S)-0786.jpg

OPI Hello Kitty PIckup Shoot 06-24-19 - -A Hush of Blush (S)-0809.jpg

OPI Hello Kitty PIckup Shoot 06-24-19 - -All About the Bows (C)-0827.jpg

OPI Hello Kitty PIckup Shoot 06-24-19 - -All About the Bows (C)-0833.jpg

OPI Hello Kitty PIckup Shoot 06-24-19 - -Group Shots 1-0867.jpg

OPI Hello Kitty PIckup Shoot 06-24-19 - -Isn't She Iconic! (S)-0771.jpg

Screen Shot 2020-01-02 at 2.15.31 PM.png

OPI Hello Kitty PIckup Shoot 06-24-19 - -Let's be Friends! (C)-0242.jpg

Nail Art content for YouTube, ecom, and digital platforms